TY  - GEN
AU  - Soman,Dalip
AU  - N-Marandi, Sara
ED  - 
ED  - 
ED  - 
TI  - Managing customer value : one stage at a time
SN  - 9788175967977
U1  - 658.812 
PY  - 2011///
CY  - New Jersey
PB  - World Scientific
KW  - 
KW  - Management
ER  -