TY  - GEN
AU  - Masterson,Rosalind
AU  - Pickton, David
TI  - Marketing : an introduction
U1  - 658.8 
PY  - 2011///
CY  - London
PB  - Sage Publications
KW  - Commerce
KW  - Marketing-Management
KW  - Consumer behavior
KW  - Internet marketing
ER  -