TY  - GEN
AU  - Jethwaney,Jaishri
AU  - Jain, Shruti
TI  - Advertising management
SN  - 9780198074120
U1  - 659.1 
PY  - 2015///
CY  - New Delhi
PB  - Oxford University Press
KW  - Culture and Media Studies
KW  - Advertising; Management
KW  - Management
ER  -