TY  - GEN
AU  - Kambil,Ajit
AU  - Heck, Eric Van
TI  - Making markets
SN  - 1578516587
U1  - 658.84 
PY  - 2002///
CY  - Mumbai
PB  - Harvard Business School 
KW  - Management
KW  - Marketing-Computer programs
KW  - Electronic commerce
KW  - Industrial management
ER  -