TY  - GEN
AU  - Easwaran,Sunanda
AU  - Singh, Sharmila J.
TI  - Marketing research : concepts, practices and cases
SN  - 9780195676969
U1  - 658.83 
PY  - 2013///
CY  - New Delhi
PB  - Oxford University Press
KW  - Commerce
KW  - Marketing research
ER  -