TY  - BOOK
AU  - David, Fred R.
AU  - David, Forest R.
TI  - Strategic management : concepts and cases : a competitive advantage approach
SN  - 9781292148496
U1  - 658.4012 
PY  - 2017///
CY  - Boston; Delhi
PB  - Pearson
KW  - Strategic planning
ER  -