TY  - BOOK
AU  - Cateora, Philip R
AU  - Money, R Bruce
AU  - Gilly, Mary C
AU  - Graham, John L
TI  - International marketing
SN  - 9789389538243
U1  - 658.84 
PY  - 2020///
CY  - New York
PB  - McGraw Hill Education India
KW  - Export marketing
KW  - International business enterprises
ER  -