TY  - BOOK
AU  - Solomon, Michael R.
AU  - Panda, Tapan Kumar 
TI  - Consumer behavior: buying, having, and being 
SN  - 9789389552430
U1  - 658.8342 
PY  - 2020///
CY  - Noida, U.P.
PB  - Pearson
KW  - Consumer behavior
KW  - Market surveys
KW  - Consumers--Attitudes
KW  - Market surveys--Evaluation
KW  - Consumer behavior--Research
ER  -