Purushothaman, C. Editor text Noida, UP Pearson India Education 2022 monographic eng

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v.p. edited by C. Purushothaman Supplement copies to title 'Marketing Management' (Acc. No.42579 to 42583). Marketing--Management Internet marketing Consumer behavior Market surveys Marketing 658.8 M34M 9789332587106 230608 20230608165004.0