TY  - GEN
AU  - Marketing theory
AU  - Maclaran, Pauline, ed.
AU  - Saren , Michael, ed.
ED  - 
ED  - 
ED  - 
TI  - Marketing theory
U1  - 658.8 
PY  - 2010///
CY  - London
PB  - Sage Publications
KW  - 
ER  -