TY  - BOOK
AU  - Panda, Tapan K 
TI  - Marketing management 
SN  - 9789356222212
U1  - 658.8 
PY  - 2022///
CY  - New Delhi 
PB  - Taxmann Publication 
KW  - Marketing
KW  - Marketing -- Management
KW  - Marketing -- Case studies
ER  -