TY  - GEN
AU  - Marketing theory
AU  - Maclaran, Pauline, ed.
AU  - Saren, Michael, ed.
ED  - 
ED  - 
ED  - 
TI  - Marketing theory
U1  - 658.8 
PY  - 2008///
CY  - London
PB  - Sage Publications
KW  - 
N1  - 3693 v.1; 3694 v.2; 3695 v.3
ER  -