TY  - BOOK
AU  - Sharma, Kavita
AU  - Aggarwal, Swati
TI  - Principles of marketing: : with case based practical excercises 
SN  - 9789371264877
U1  - 658.8 
PY  - 2025///
CY  - New Delhi
PB  - Taxmann 
KW  - Marketing
KW  - Marketing—Management
ER  -