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  <titleInfo>
    <title>International Communications Strategy: developments in cross-cultural communications, PR and social media</title>
  </titleInfo>
  <name type="personal">
    <namePart>Cambie, Silvia</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Ooi, Yang-May</namePart>
    <namePart type="termsOfAddress"/>
  </name>
  <typeOfResource/>
  <originInfo>
    <place>
      <placeTerm type="text">London</placeTerm>
    </place>
    <publisher>Kogan Page</publisher>
    <dateIssued>2010</dateIssued>
    <issuance/>
  </originInfo>
  <physicalDescription>
    <extent>xvii, 222p.</extent>
  </physicalDescription>
  <note type="statement of responsibility">by Silvia Cambie and Yang-May Ooi</note>
  <classification authority="ddc">659.2 C14I</classification>
  <identifier type="isbn">9780749460709</identifier>
  <recordInfo>
    <recordChangeDate encoding="iso8601">20200902150843.0</recordChangeDate>
    <recordIdentifier>070585</recordIdentifier>
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