@book{913,
	author = {Sheth, Jagdish N. and Krishanan Balaji C. },
	title = {Legends in Marketing: consumer behavior: visioning the future (Vol. 3)},
	publisher = {Sage Publication},
	year = {2010},
	address = {London},
	edition = {Krishnan, Balaji, ed.},
	note = {1204 v.1; 1205 v.2; 1207 v.4; 1208 v.5; 1209 v.6; 1210 v.7; 1211 v.8}
}