TY  - GEN
AU  - Haig,Matt
AU  - 
ED  - 
ED  - 
ED  - 
TI  - Brand success : how to world top 100 brands thrive and survive
SN  - 9780749462871
U1  - 658.827 
PY  - 2011///
CY  - London
PB  - Kogan Page
KW  - 
KW  - Management
ER  -