| 000 | 00928 a2200445 4500 | ||
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| 000 | BKB | ||
| 001 | 137579 | ||
| 005 | 20200902153256.0 | ||
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| 010 | _a | ||
| 020 | _a9789381416020 | ||
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_a659.1 _bB46A |
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| 100 | 1 | _aBhagat, Amit K. | |
| 110 | _a | ||
| 245 | 1 |
_aAdvertising and consumer behaviour _cby Amit K. Bhagat |
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| 250 | _a | ||
| 260 |
_aNew Delhi _bAkhand Pub. _c2012 |
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| 300 | _a256p. | ||
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| 630 | _aCulture& Media | ||
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| 654 | _a | ||
| 690 | _aMotivation research (Marketing); Advertising; Consumer behaviour | ||
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