000 00565 a2200205 4500
001 139382
003 OSt
005 20251208161643.0
008
020 _a9788132110590
082 _a658.827
_bB16B
100 1 _aBaisya, Rajat K.
245 1 _aBranding in a competitive market place
_cby Rajat K. Baisya
260 _aNew Delhi
_bSage publication
_c2013
300 _a229p.
546 _aenglish
650 _aManagement
653 _aStrategic planning; Branding (Marketing); Brand name products
942 _2ddc
_cBK
999 _c12057
_d12057