| 000 | 00533 a2200193 4500 | ||
|---|---|---|---|
| 001 | 067423 | ||
| 003 | OSt | ||
| 005 | 20211209145442.0 | ||
| 008 | |||
| 082 |
_a659.1 _bC47F |
||
| 100 | 1 | _aSethia, K.C. | |
| 245 | 1 |
_aFoundations of advertising theory and practice _cby K.C. Sethia and S.A. Chunawalla |
|
| 250 | _a7th ed. | ||
| 260 |
_aMumbai _bHimalaya Publishing House _c2008 |
||
| 300 | _a744p. | ||
| 653 | _aAdvertising; Marketing research | ||
| 700 | _aChunawalla, S.A. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c1324 _d1324 |
||