000 00571 a2200217 4500
001 150205
003 OSt
005 20211130151606.0
008
020 _a9781422199923
082 _a658.5
_bH26M
110 _aHarvard Business Review
245 1 _aMarketing through minefields
_cby Harvard Business Review
260 _aMumbai
_bHarvard Business School
_c2008
300 _a187p.
653 _aManagement
653 _aMarketing
653 _aBranding (Marketing)
653 _aMarketing-Management
942 _2ddc
_cBK
999 _c14075
_d14075