| 000 | 00646nam a2200205 a 4500 | ||
|---|---|---|---|
| 001 | 157792 | ||
| 003 | OSt | ||
| 005 | 20220111151926.0 | ||
| 008 | 200626 ### ENG | ||
| 020 | _a9780749483609 | ||
| 082 |
_a658.049 _bM66G |
||
| 100 | _aMinsky, Laurence | ||
| 245 |
_aGlobal brand management : a guide to developing, building and managing an international brand _cby Laurence Minsky and Ilan Geva |
||
| 260 |
_aGreat Britain _bKogan Page _c2020 |
||
| 300 | _axxx, 293p. | ||
| 653 | _aBrand name products--Management | ||
| 653 | _aInternational business enterprises--Management | ||
| 700 | _aGeva, Ilan | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c20102 _d20102 |
||