000 00586nam a2200217 a 4500
001 158359
003 OSt
005 20220113151536.0
008 200720 ### ENG
020 _a9781107451537
082 _a302.231
_bM72S
100 _aMoe, Wendy W
245 _aSocial media intelligence
_cby Wendy W Moe and David A Schweidel
260 _aDelhi
_bCambridge University Press
_c2017
300 _ax, 194p.
653 _aMarketing-Social aspects
653 _aSocial media
653 _aConsumers-research
700 _aSchweidel, David A
942 _2ddc
_cBK
999 _c20587
_d20587