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020 _a9789350974995
082 _a658.834
_bN14C
100 1 _aNair, Suja R.
110 _a
245 1 _aConsumer behaviour in Indian perspective
_cby Suja R. Nair
250 _a2nd ed.
260 _aMumbai
_bHimalaya Publishing
_c2014
300 _a632p.
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630 _aCommerce
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690 _aIndia; Marketing research; Consumer behavior
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