| 000 | 00651nam a22002297a 4500 | ||
|---|---|---|---|
| 999 |
_c24117 _d24117 |
||
| 003 | OSt | ||
| 005 | 20210304154653.0 | ||
| 008 | 210304b ||||| |||| 00| 0 eng d | ||
| 020 | _a9789352865611 | ||
| 082 |
_a658.8 _bK84P |
||
| 100 | _a Kotler, Philip | ||
| 245 |
_aPrinciples of marketing / _cby Philip Kotler, Gary Armstrong, and Prafulla Y. Agnihotri |
||
| 250 | _a17th ed. | ||
| 260 |
_aNoida, U.P.: _bPearson, _c2019 |
||
| 300 | _axxii, 701p. | ||
| 650 | _aMarketing | ||
| 650 | _aMarketing--Management | ||
| 650 | _aCustomer relations--Management | ||
| 700 | _aArmstrong, Gary | ||
| 700 | _aAgnihotri, Prafulla Y. | ||
| 942 |
_2ddc _cBK |
||