000 00521nam a22001937a 4500
003 OSt
005 20220419161843.0
008 220419b |||||||| |||| 00| 0 eng d
020 _a9788121931687
082 _a658.8
_bR83B
100 _aRudani, R.B.
245 _aBasics of marketing management : theory and practice
_cby R.B. Rudani
260 _aNew Delhi
_bS. Chand
_c2019
300 _axvi, 471p.
653 _aMarketing--Management
653 _aConsumer behavior
653 _aMarket surveys
942 _2ddc
_cBK
999 _c24816
_d24816