| 000 | 00609 a2200169 4500 | ||
|---|---|---|---|
| 000 | BKB | ||
| 001 | 069380 | ||
| 005 | 20200902150253.0 | ||
| 008 | |||
| 082 |
_a658.8001 _bB16A |
||
| 100 | 1 | _aBaisya, Rajat K. | |
| 245 | 1 |
_aAesthetics in marketing _cby Rajat K. Baisya and G. Ganesh Das |
|
| 260 |
_aNew Delhi _bResponse Publications _c2008 |
||
| 300 | _a313p. | ||
| 690 | _aAesthetics; Market segmentation; New products; Consumers' preferences; Marketing--Philosophy; Marketing--Social aspects; New products--Marketing; India | ||
| 700 |
_aDas, G. Ganesh _b _c |
||
| 999 |
_c2936 _d2936 |
||