000 00632nam a22002177a 4500
003 OSt
005 20260529145149.0
008 260529b |||||||| |||| 00| 0 eng d
020 _a9789350240663
082 _a658.834
_bN14C
100 _aNair, Suja R
245 _aConsumer behaviour in indian perspective
_b: text and cases
_cby Suja R Nair
250 _a2nd rev ed.
260 _aMumbai
_bHimalaya Publishing
_c2025
300 _axii; 632p.
_bHardback
546 _aEnglish
650 _2Consumer Behaviour -- India
650 _2Consumer Behaviour
650 _2Marketing -- Consumer Research
942 _2ddc
_cBK
999 _c29534
_d29534