| 000 | 00512 a2200157 4500 | ||
|---|---|---|---|
| 000 | BKB | ||
| 001 | 070377 | ||
| 005 | 20200902150823.0 | ||
| 008 | |||
| 082 |
_a658.804 _bC38B |
||
| 100 | 1 | _aChaston, Ian | |
| 245 | 1 |
_aBoomer marketing: selling to a recession resistant market _cby Ian Chaston |
|
| 260 |
_aLondon _bRoutledge _c2009 |
||
| 300 | _a265p. | ||
| 690 | _aUnited States; Market segmentation; Middle-aged consumers; Target marketing; Baby boom generation | ||
| 999 |
_c3826 _d3826 |
||