| 000 | 00494 a2200169 4500 | ||
|---|---|---|---|
| 001 | 131738 | ||
| 003 | OSt | ||
| 005 | 20210916173033.0 | ||
| 008 | |||
| 082 |
_a302.23 _bT83M |
||
| 100 | 1 | _aTungate, Mark | |
| 245 | 1 |
_aMedia monoliths _cby Mark Tungate |
|
| 260 |
_aLondon _bKogan Page _c2004 |
||
| 300 | _a261p. | ||
| 690 | _aMass media--Economic aspects; Brand name products; Mass media--Management; Business names; Mass media--Marketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c6145 _d6145 |
||