000 00547 a2200169 4500
001 132439
003 OSt
005 20211027150402.0
008
082 _a658.827
_bW92P
100 1 _aWreden, Nick
245 1 _aProfit brand : how to increase the profitability, accountability and sustainability of brands
_cby Nick Wreden
260 _aLondon
_bKogan Page
_c2007
300 _a210p.
690 _aMarketing; Relationship marketing; Branding (Marketing); Brand name products--Management
942 _2ddc
_cBK
999 _c6805
_d6805