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International marketing in times of sustainability and digitalization

Graf, Erika

International marketing in times of sustainability and digitalization by Erika Graf - Berlin Walter de Gruyter 2023 - xx,301p. Pbk

ISBN: 9783110772227

Subjects--Index Terms: International marketing; sustainability; digitalization

Dewey Class. No.: 658.848 / G75I

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International marketing in times of sustainability and digitalization