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Consumer behaviour in indian perspective : text and cases

Nair, Suja R

Consumer behaviour in indian perspective : text and cases by Suja R Nair - 2nd rev ed. - Mumbai Himalaya Publishing 2025 - xii; 632p. Hardback

English

ISBN: 9789350240663

Subjects--Topical Terms:

Dewey Class. No.: 658.834 / N14C

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Consumer behaviour in indian perspective : text and cases