Normal view MARC view ISBD view

Services marketing : integrated customer focus across the firm

Zeithaml, Valarie A.

Services marketing : integrated customer focus across the firm by Valarie A. Zeithaml and Mary Jo Bitner - 5th ed. - New Delhi Tata McGraw Hill 2012 - 763p. - .

ISBN:

LCCN:

Subjects--Personal Names:

Subjects--Corporate Names:

Subjects--Meeting Names:

Subjects--Uniform Titles:

Subjects--Topical Terms:

Subjects--Geographic Terms:

Subjects--Facted Index Terms:

Dewey Class. No.: 658.8 / Z27S

Print
Suggest for purchase
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

Welcome to CURAJ Central Library

Titles

29902

Books

52,946

e-Books

4,412

e-Journals

13,078

Databases

7

Services marketing : integrated customer focus across the firm