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Cases in marketing management (Record no. 11088)

MARC details
000 -LEADER
fixed length control field	00611 a2200205 4500
000 - LEADER
fixed length control field	BKB
001 - CONTROL NUMBER
control field	138283
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20200902153423.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	C26C
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Cases in marketing management
245 1# - TITLE STATEMENT
Title	Cases in marketing management
Statement of responsibility, etc	edited by Kenneth E. Clow and Donald Baack
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	New Delhi
Name of publisher, distributor, etc	Sage Publications
Date of publication, distribution, etc	2012
300 ## - PHYSICAL DESCRIPTION
Extent	523p.
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title	Commerce
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element	Marketing--Decision making
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element	Marketing--Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Clow, Kenneth E. ed.
Numeration
Titles and other words associated with a name
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Baack, Donald ed.
Numeration
Titles and other words associated with a name

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Central University Of Rajasthan	Central University Of Rajasthan	12/03/2014	0.00		658.8 C26C	13598	21/11/2024	02/09/2020	Books