Entrepreneurial marketing in MSME: An investigative approach (Record no. 28045)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00588nam a22001937a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241223113508.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241223b |||||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | G74E |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Goyal, Arpita |
| 245 ## - TITLE STATEMENT | |
| Title | Entrepreneurial marketing in MSME: An investigative approach |
| Statement of responsibility, etc | by, Arpita Goyal; guided by Uma Shankar Mishra |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Central University of Rajasthan |
| Date of publication, distribution, etc | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 173p. |
| Other physical details | Hardback |
| Accompanying material | DVD |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Management |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Entrepreneurship |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mishra, Uma Shankar |
| Relator term | Guide |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Restricted Access | Not For Loan | Central University Of Rajasthan | Central University Of Rajasthan | 23/12/2024 | 658.8 G74E | TH273 | 23/12/2024 | 23/12/2024 | Thesis |