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Marketing (Record no. 29398)

MARC details
000 -LEADER
fixed length control field 00586nam a22002057a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260420115850.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260420b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789359309774
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number C39M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Chaturvedi, Mukesh
245 ## - TITLE STATEMENT
Title Marketing
Remainder of title : a new age perspective
Statement of responsibility, etc by Mukesh Chaturvedi and A. V. Shukla
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New delhi
Name of publisher, distributor, etc Vikas publishing house
Date of publication, distribution, etc 2025
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 516p.
Other physical details PB
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Management
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Retail Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Digital Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Shukla, A. V.
Relator term Author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Department Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048106 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048107 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048108 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048109 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048110 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048111 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048074 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048075 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048076 20/04/2026 20/04/2026 Books
    Dewey Decimal Classification     General Text Book Central University Of Rajasthan Central University Of Rajasthan Management 20/04/2026 795.00   658.8 C39M 048077 20/04/2026 20/04/2026 Books