The hidden wealth of customers by Bill Lee
Publication details: Mumbai Harvard Business School 2012 Description: 222pISBN: 9781422172315Subject(s): Management | Consumer behavior | Customer loyalty | Customer relationsDDC classification: 658.8342| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Central University Of Rajasthan | General Text Book | 658.8342 L51H (Browse shelf(Opens below)) | Available | 23894 |
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| 658.8342 E77C Consumer behaviour : applications in marketing | 658.8342 H85C Consumer behaviour | 658.8342 J19C Consumer behavior in Indian context | 658.8342 L51H The hidden wealth of customers | 658.8342 L64S Shopper, buyer and consumer behavior : theory, marketing applications, and public policy implications | 658.8342 N15C Consumer behaviour and marketing research | 658.8342 SI6R Rural consumer behaviour |
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