Consumer behavior in Indian context by P.C. Jain, Monika Bbhatt
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TextPublication details: New Delhi S. Chand 2016 Description: viii, 261pISBN: 9788121922142Subject(s): Consumer behavior | Consumer behavior--Psychological aspects | Consumer behavior--Social aspects | ConsumersDDC classification: 658.8342
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Central University Of Rajasthan | General Text Book | 658.8342 J19C (Browse shelf(Opens below)) | Available | 36582 |
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| 658.8342 E77C Consumer behaviour | 658.8342 E77C Consumer behaviour : applications in marketing | 658.8342 H85C Consumer behaviour | 658.8342 J19C Consumer behavior in Indian context | 658.8342 L51H The hidden wealth of customers | 658.8342 L64S Shopper, buyer and consumer behavior : theory, marketing applications, and public policy implications | 658.8342 N15C Consumer behaviour and marketing research |
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