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Essentials of marketing research by William G. Zikmund and Barry J. Babin

By: Zikmund, William G | Contributor(s): Babin, Barry J | | Series: ; Publication details: Australia Cengage Learning 2010 Edition: 4th edDescription: 436PISBN: Uniform titles: Subject(s): | | | | | | | Marketing research; Marketing research--Study and teachingDDC classification: 658.83 Online resources: Click here to access online
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