Marketing management and communications in the public sector (Record no. 17994)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00686nam a2200229 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 155549 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210920142916.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180228 ### HIN |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138655805 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 352.748 |
| Item number | P26M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pasquier, Martial |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management and communications in the public sector |
| Statement of responsibility, etc | by Martial Pasquier and Jean-Patrick Villeneuve |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | London; New York |
| Name of publisher, distributor, etc | Routledge |
| Date of publication, distribution, etc | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 264p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Communication in public administration |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Government publicity |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing--Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Villeneuve, Jean-Patrick |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Text Book | Central University Of Rajasthan | Central University Of Rajasthan | 28/02/2018 | MGM | 352.748 P26M | 30346 | 02/09/2020 | 02/09/2020 | Books |