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Customer relationship management: concept, strategy, and tools (Record no. 3456)

MARC details
000 -LEADER
fixed length control field 00584 a2200169 4500
000 - LEADER
fixed length control field BKB
001 - CONTROL NUMBER
control field 069922
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200902150403.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number K96C
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, V.
245 1# - TITLE STATEMENT
Title Customer relationship management: concept, strategy, and tools
Statement of responsibility, etc by V. Kumar and Werner J. Reinartz
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc India
Name of publisher, distributor, etc Wiley
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent 323p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Customer relations--Management; Marketing; Economics; Industrial management; Customer relations--Data processing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Reinartz, Werner J.
Numeration
Titles and other words associated with a name
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central University Of Rajasthan Central University Of Rajasthan 07/03/2012 279.00   658.812 K96C 4209 21/11/2024 02/09/2020 Books