Product and brand management : text and cases By UC Mathur

By: Mathur, U.C | Contributor(s): | | Series: ; Publication details: New Delhi Excel Books 2012 Edition: 2nd edDescription: 554pISBN: 9789350620144Uniform titles: Subject(s): | | | Management | | | | Product management | Brand name products--ManagementDDC classification: 658.827 Online resources: Click here to access online

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Central University Of Rajasthan	658.827 M42P (Browse shelf(Opens below))	Available		13841

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Previous	658.3 B46H Human resource management	368 G95P Principles of risk management and insurance	658.812 G44U Understanding CRM	658.827 M42P Product and brand management : text and cases	658.8 K18S Principle of marketing	658.83 R24M Marketing research : contemporary approach	658.8103 B96B Business perspectives in rural marketing and management	Next

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