Consumer behavior : building marketing strategy / by David L. Mothersbaugh, Del I. Hawkins, and Amit Mookerjee; contributed by Linda L. Mothersbaugh, Gail Tom
Material type:
TextPublication details: Chennai: McGraw Hill, 2020 Edition: 13th edDescription: xxv, 929pISBN: 9789389538052Subject(s): Market surveys | Consumer behaviorDDC classification: 658.8342
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Books
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Central University Of Rajasthan | 658.8342 M85C (Browse shelf(Opens below)) | Available | 34676 | |
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Books
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Central University Of Rajasthan | 658.8342 M85C (Browse shelf(Opens below)) | Available | 34677 |
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