Foundations of advertising : theory and practice by S A Chunawalla and K C Sethia
Material type:
TextPublication details: Mumbai Himalaya publishing 2026 Edition: 10th rev edDescription: 608p. PaperbackISBN: 9789358402933Subject(s): Advertising | Advertising -- Theory and practice | Marketing researchDDC classification: 659.1
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Central University Of Rajasthan Management | General Text Book | 659.1 C47F (Browse shelf(Opens below)) | Available | 049270 |
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| 658.872 K96D Digital marketing | 658.872 K96D Digital marketing | 658.872 S23E e-Retailing : principles and practices | 659.1 C47F Foundations of advertising : theory and practice | 808.066 B38P Publishing journal articles |
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