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The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand by Erik du Plessis

By: Plessis, Erik Du | Contributor(s): | | Series: ; Publication details: London Kogan Page 2011 Edition: Description: 251pISBN: 9780749461256Uniform titles: Subject(s): | | | Management | | | | Brain and the brand; BrandingDDC classification: 658.8342 Online resources: Click here to access online
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