Shopper marketing : how to increase purchase decisions at the point of sale edited by Markus Stahlberg and Ville Malia
Series: ; Publication details: London Kogan Page 2012 Edition: Description: 275pISBN: 9780749464714Uniform titles: Subject(s): | | | Management | | | | Shopping-Decision making; Consumers--Decision making; Advertising, Point-of-saleDDC classification: 659.157 Online resources: Click here to access online| Item type | Current library | Call number | Status | Date due | Barcode |
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Central University Of Rajasthan | 659.157 S15S (Browse shelf(Opens below)) | Available | 11969 |

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