The consumer mind : brand perception and the implication for marketers by Millward brown
Publication details: London Kogan Page 2012 Description: 178pISBN: 9780749465704Subject(s): Management | Marketing-Psychological aspects | Neuromarketing | Branding (Marketing)DDC classification: 658.8343| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Central University Of Rajasthan | General Text Book | 658.8343 M36C (Browse shelf(Opens below)) | Available | 20613 |
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| 658.8342 N15C Consumer behaviour and marketing research | 658.8342 SI6R Rural consumer behaviour | 658.8342 SI6R Rural consumer behaviour | 658.8343 M36C The consumer mind : brand perception and the implication for marketers | 658.84 C28I International marketing | 658.84 C42I International marketing | 658.84 E15E Exploring direct and customer relationship marketing |
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