Customer relationship management: concept, strategy, and tools by V. Kumar and Werner J. Reinartz
Publication details: India Wiley 2009 Description: 323pSubject(s): Customer relations--Management; Marketing; Economics; Industrial management; Customer relations--Data processingDDC classification: 658.812| Item type | Current library | Call number | Status | Date due | Barcode |
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Central University Of Rajasthan | 658.812 K96C (Browse shelf(Opens below)) | Available | 4209 |
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| 658.1511 J56M Management accounting | 338.5024658 S49M Managerial economics | 658.3 S28O Organizational behaviour | 658.812 K96C Customer relationship management: concept, strategy, and tools | 658.11 K84P Patterns of entrepreneurship | 658 H55S Strategic management | 658 G76C Contemporary strategic management |

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